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Commentary and Discussion From the Retail Community

Show Loyalty Through Selection

17 Comments
Author and professor Barry Schwartz shared his thoughts on variety with the Annual Conference for Catalog, Internet and Multichannel Merchants in Chicago recently. Professor Schwartz opined that offering shoppers a…

Nike and Apple to Take Flight Together

9 Comments
Forget about being like Mike. Soon consumers will be able to be like Steve Jobs. (Steve Jobs?) Apple Computer and Nike Inc. announced yesterday that the two companies were teaming…

Dell to Test Retail Stores

10 Comments
Slowing sales at its consumer direct business along with success selling through 160 free-standing kiosks in malls has encouraged Dell to take the next step. The computer and electronics company…

Gap Looks to See if Shoe Fits Online

7 Comments
Gap Inc. knows that some consumers simply cannot have too many shoes and it is counting on this buying behavior along with heavy traffic to its online sites to launch…

Nordstrom Getting More from Less

8 Comments
Nordstrom company officials, reports Women’s Wear Daily (WWD), are “getting more sales out of less inventory’ in large part because the company has invested in technology systems designed to help…

Gun Makers Want to Make Womens’ Day

5 Comments
For years, female firearms enthusiasts have found that even so-called women’s models have often been too long or heavy for them to be easily used. In response, gun manufacturers have…

Food Retailers in Massive Shift of Roles

8 Comments
The theme was “What’s Next in Marketing, Consumer research and Technology?” as the ACNielsen Company and its VNU sister company Spectra hosted some 1,100 retailers, brand marketers and retail technologists…

Suburban Hip-Hop

9 Comments
It’s not unusual for entertainment and cultural trends to start in inner city neighborhoods and then expand to suburbia. So, the fact that everything hip-hop, from the music to clothing…

Girls Day Out

7 Comments
Rita Greeley said what she is doing with her business is just a new approach to an activity that has been going on a very long time. That activity, says…

ShopatHome TV Cancelled

9 Comments
Consumers are evidently willing to accept hundreds of cable channels on their televisions, but four home shopping channels is at least one too many. E.W. Scripps Co. announced that the…

Hispanic Segmentation Made Simpler

8 Comments
One of the first considerations when creating a Hispanic brand strategy is to understand how a product or service is purchased. Unless a product is country specific or purchasing behavior…

Bankers and Consumers Chill Together

19 Comments
Now banks are starting to turn branches into destination points for things other than financial services. Union National Community Bank in Lancaster, Penn, for example, has rebranded all its new…