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Commentary and Discussion From the Retail Community

Food Companies Go Online to Reach Children

4 Comments
Just a year ago, eleven companies responsible for roughly two-thirds of all advertising directed at kids agreed to limit the advertising each runs on programming catering to children 12 and…

Walmart to Debut In-Store Network 2.0

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Walmart is getting ready to roll out its second-generation in-store digital signage and television network. While details are understandably scarce, the new Walmart Smart Network is expected to make use…

The Future of Books

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Kids are reading fewer books, but that doesn’t necessarily mean they’re not reading as much. Many are doing plenty of reading – as well as writing, debating, researching and other…

Clarifying What We’re Buying

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As language and the meaning of words change, so too must food labels if they are to deliver the clarity of information consumers require. New guidance recently released by the…

New York Raids Alleged Sweatshop

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It wasn’t a factory in China or Bangladesh or somewhere in Central America, the latest factory to be tagged with the “sweatshop” label was found in the borough of Queens,…

Retailers Look to Develop on College Campuses

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Universities are increasingly looking at building mixed-used projects that provide housing and a host of retail outlets for students, faculty and administration personnel. Will retailers be increasingly drawn to college…

CSD: Prepaid Reaping Financial Rewards

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Payment alternatives for the nation’s “unbanked” and “underbanked” customers are proving to be effective sales drivers. While gift card malls have been getting a lot of attention, prepaid debit, credit,…

McD’s Looks to Perk Up Coffee Biz

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“People who want gourmet coffee are not going to Mickey D’s. You go there, you want good coffee that’s cheap. You don’t go there looking for Starbucks or Rockin’ Joe…coffee.”…

Staples’ Ads Promote Easy Savings

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The Staples’ “Easy Button” campaign has long been about the office supply retailer’s ability to offer products and services that make work, school and home life easier to handle. Now,…

Return Optimization

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With fraudulent returns totaling $15.5 billion annually, many retailers are implementing stricter policies, often at the expense of alienating good customers. But retailers are increasingly pursuing “return optimization” solutions, which…

‘Just do it’ Turns 20

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Nike’s “Just Do It” slogan is 20 years old. As part of the anniversary, the sneaker giant is planning a monumental global campaign around the Olympics featuring athletes in past…

GHQ: Crunching the numbers

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According to FMI’s Food Retailing Technology Benchmarks 2008 report, 56.8 percent of food retailers allocated the same amount of money for technology investments this year as in 2007, and 34.1…

Measuring Online Shopper Satisfaction

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Online retailers sometimes struggle to know how happy customers are. They don’t always get direct feedback, positive or negative, and don’t often have time to chase it themselves. Feefo, a…