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Commentary and Discussion From the Retail Community

Is Shopify serious about fulfillment?

10 Comments
Shopify Fulfillment Network has never gained serious traction since its launch in 2019 and it appears that the company is at a crossroads with its approach. Do you agree with…

Nordstrom launches a podcast for its fans

16 Comments
Nordstrom has introduced its first podcast, hosted by Pete Nordstrom, president and chief brand officer. The Nordy Pod is described as “a new way for Nordstrom-obsessed customers to peek behind…

Will Best Buy rule the metaverse?

14 Comments
With more people than ever talking about an impending virtual reality revolution and speculating about an eventual consumer move to a shared VR metaverse, some say Best Buy is primed…

Are Super Bowl ads worth it?

23 Comments
Previous research has determined that there really isn’t a boost in sales for brands after their Super Bowl ads air. A new university study, however, finds Super Bowl ads bring…

Is the metaverse a bubble waiting to pop?

19 Comments
Bernard Arnault, CEO of LVMH, said the French luxury group is willing to wait to embrace the metaverse and remains wary of potentially speculative bubbles.  What signs would indicate whether…