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Commentary and Discussion From the Retail Community

Instacart offers tiered rewards to gig workers

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Instacart has introduced a three-pronged tiered-rewards program, Cart Star, to drive loyalty among its shoppers (delivery personnel). Will Instacart’s Cart Star rewards program lead to greater retention of its independent…

Is TikTok becoming a bridal shopping portal?

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With the hashtag #weddingtok drawing for over 2.9 billion views, TikTok is earning a reputation as a go-to destination for brides seeking real-life inspiration from actual brides and fashion experts…

Are grocers profiteering from inflation?

15 Comments
In a tweet Tuesday, Gail Vaz-Oxlade, a Canadian celebrity money expert, called for a boycott of Loblaws, encouraging followers to “join in sending a message to the Loblaws group that…

How should influencer marketing be measured?

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Linking influencer marketing to revenue is “the golden ticket,” Christina Westley, head of influencer marketing at PepsiCo Content Studio, says in Econsultancy’s “Influencer Marketing Best Practice Guide” study. What are…

Comic-Con can teach retailers a lot about curation

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Comic-Con International returned to downtown San Diego and smart local merchants created targeted strategies, offers and operations to deliver curated products and services to meet convention-goers’ needs. What lessons can…