Macy’s Debuts Google Gemini-Based AI Assistant

Macy’s has debuted its own Google Gemini-based AI assistant, joining a slew of other retailers hopping about the artificial intelligence train. “Ask Macy’s is our AI-powered conversational shopping assistant, shaped by insights from thousands of colleagues to create a connected customer journey and serve as a starting point for discovery across channels, delivering the best of Macy’s at every touchpoint,” said a Macy’s spokesperson (via Chain Store Age).